The first Valentine
Day greeting is believed to have been a letter penned by
St. Valentine while he was in prison. In 1415 Charles, Duke of
Orleans, wrote a poem to his wife while he was imprisoned in
the Tower of London following his capture at the Battle of
Agincourt. It is the oldest known valentine still in existence.
It is a part of the manuscript collection of the British
Library in London, England. It is believed that King Henry V
hired John Lydgate, a writer to compose a valentine note to
Catherine of Valois.
Around the seventeenth century in Great
Britain, Valentine Day became a popular celebration. By the end
of the eighteenth century, friends and lovers of all social
classes began to exchange small tokens of affection or
handwritten notes. Printed cards began to replace written
letters by the end of the century. During this time, the
direct expression of one's feelings was discouraged. The
ready-made cards were an easy way for people to express
their emotions.
The exchange of Valentine Day cards was started
in the early 1700s in the United States. The commercial sales
of cards began in the 1840s when Esther A. Howland began to
mass produce them.
The Greeting Card Association estimates that
one billion valentine cards are sent each year. This makes
Valentine Day the second largest card sending holiday of the
year with Christmas in first place. Women purchase
approximately 85% of all valentine cards.
Valentine Day is also celebrated in Canada,
Mexico, Great Britain, France, and Australia.